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Nation Branding Helps to Exploit Your Potentials
For Reputation And Welfare of Countries, Regions And Cities.
 

Nation Branding Concerns People, Culture, Tourism, Foreign Investments, Exports And The Government:

We would like to improve the perception and appreciation of your brand abroad and domestically.

Our work starts with the determination of personal and impersonal perception (image and identity). This determination allows us to display possible measures to enhance your brand’s acceptance and reputation.

We would like you to fully utilize your potential in export, tourism and investments.

Supported by our Nation Branding methodology we examine the driving factors to a successful brand including people, culture and political conditions. These have an effect on the outcome of export, tourism and investments. The results of our scientific analysis allow phrasing competent guidance, to improve the mentioned driving factors with the ultimate goal, of raising effectiveness and efficiency of your country, region or city.

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Research Center Nation Branding

Hochschule RheinMain
University of Applied Sciences
Bleichstrasse 44
65183 Wiesbaden, Germany